If you’re planning to buy a Volkswagen in 2025, using the Volkswagen Configurator / konfigurator is the smartest way to explore trim options, compare features, and see exactly what your vehicle will look like before it’s built. Whether you’re interested in the 2024 Atlas, Golf GTI, or the fully electric ID.4, this guide covers everything you need to know.

🔧 What is the Volkswagen Configurator?
The Volkswagen konfigurator is an online tool that allows customers to virtually build and customize their desired vehicle. You can choose:
- Trim levels
- Engine and drivetrain
- Exterior colors
- Interior materials
- Wheels, accessories, and packages
Each choice you make updates a computer-generated image and a real-time price estimate. It’s like having a personal dealership experience—without leaving your home.
📎 Official VW Configurator Tool
📘 How Does the Volkswagen konfigurator Work?
Step-by-Step:
- Select Your Model
Start with a vehicle: 2024 Atlas, 2024 Tiguan, 2024 ID.4, 2024 Golf GTI, and even upcoming 2025 models like the Atlas Cross Sport or ID. Buzz. - Choose Your Trim
Base model, SE, SEL, R-Line, or special editions – the configurator offers all available trims. - Pick Colors & Fabrics
From deep metallic blacks to premium interior fabrics, everything is visualized. - Add Options & Accessories
Add a panoramic sunroof, upgrade to premium wheels, or include driver assist packages. - Review Summary & Pricing
Get a breakdown of standard features, selected trim options, installed accessories, and MSRP pricing.
🧠 Why Use the VW Configurator in 2025?
- ✅ Get a visual preview of your custom car
- ✅ Avoid surprises at the dealership
- ✅ Explore all standard features, options, fabrics, accessories
- ✅ Create PDF build sheets or send to a local dealership
- ✅ Get accurate info from Volkswagen of America Inc.
Disclaimer by Volkswagen: Images of vehicles are for illustrative purposes only and may show features not available in all configurations.
🤔 Volkswagen Configurator vs Dealership Visit
Feature | VW Configurator | Dealership |
---|---|---|
Customization | ✅ Full control | 🔄 Limited options in stock |
Price transparency | ✅ Live estimate | ❌ Negotiation-based |
Time required | 🕒 10–15 minutes | 🕒 1–3 hours |
Visual interface | ✅ CGI & 3D | ❌ Physical showroom only |
🛠️ What Can You Build?
Here are just a few examples of what users configured in 2025:
- 2024 Volkswagen Atlas SE with Technology in Deep Black Pearl, 4Motion, with 20″ wheels
- 2025 ID. Buzz in Yellow-White two-tone with upgraded battery and digital cockpit
- 2024 Golf GTI Autobahn with performance package and DCC suspension
All builds include clear indicators of what the vehicle you ordered includes, what features are standard, and which are installed accessories.

Frequently Asked Questions (FAQ)
Is the Volkswagen Configurator free to use?
Yes, it’s completely free and requires no login.
Can I order directly through the configurator?
You can save and send your build to a local dealership, but final purchase happens in-store.
Are all trims and features up to date?
Yes. Model specifications and trim options are updated frequently and are subject to change without notice.
🔗 Related Resources
The Volkswagen Configurator in 2025 is more powerful, user-friendly, and detailed than ever before. It’s the go-to resource if you’re considering a VW purchase—from the compact Golf to the electric ID.4 and the family-ready Atlas. With accurate visuals, pricing, and feature lists, you’re in control of your next Volkswagen.
👉 Start your configuration now at vw.com/builder
Looking to deepen your automotive knowledge beyond the Volkswagen Configurator? Explore our Skoda Configurator guide to compare how Škoda models can be customized online. You can also visit our OBD Codes section to understand engine fault signals, browse the Car Problems library for troubleshooting tips, check our Car Prices & Buying Guides to make smart purchasing decisions, or dive into the Car Knowledge Center for comprehensive insights every driver should know. Whether you’re a first-time buyer or a seasoned enthusiast, CarAutomobileHub helps you drive smarter.